Saturday, June 20, 2026

Tech Tied

A snippet, from a LinkedIn post...

[Amazon] Quick: "Rima. If I stopped working tomorrow, what would you do first?"
Me: [long pause]
This is one of the things that I've never really understood about some people's relationship to technology. It's one thing to ask people how they would keep in contact with distant contacts without telephony... for most people, telephones (in general, not just cellular phones) have been around their entire lives; they've literally never known a time when one couldn't simply pick up the phone and call someone.

As much as I understand the Worldwide Director for Data & AI Go-To-Market at Amazon being a generative automation booster, the idea that she would have literally no idea how to do her job without access to a tool that she had no access to for most of her career seems very far-fetched to me. I still know how to navigate without using GPS, and can back a car into a driveway or parking space without backup cameras. These are really useful technologies, but they haven't scooped the old skills that I once used out of my brain. Granted, I'm bad at remembering telephone numbers these days, but it's not as if I couldn't tell you what I'd do if I lost access to my phonebook application.

To be fair, this is an Amazon executive advertising their product... a certain amount of hype and puffery is to be expected. But this isn't the only instance I've encountered of people positioning modern technology as the only way they can get things done, when there was a time in recent memory when they had to do otherwise. I understand the impulse to see technology as a necessity in this way, but it always stands out for me when people do.

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